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VIDEO: Optimising content creation with REELY.AI | ESI Focus

Content is integral to creating fanbases for a multitude of reasons. As such, learning to optimise content creation is crucial as it allows players and organisations to focus on other aspects and improve overall quality.

On this week’s ESI Focus, we chat with REELY.AI’s CEO Daniel Evans and COO Maria Consuelo Gonima to discuss content creation and the platform’s product.

This is the second episode of a four-part ESI Focus series on fan engagement, presented by REELY.AI.

Alternatively, you can listen to the podcast on Spotify, Anchor, or Apple Podcast.


ESI Focus is part of the ESI Podcast Network, a collection of podcasts encompassing the esports industry. For a weekly round-up of the biggest esports business-related news stories, check out ESI Focus. For conversations with key personnel and major stakeholders in esports, ESI Insight is the series for you.

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Esports Insider

One of the leading esports industry focused platforms worldwide. We feature the latest news stories alongside opinion pieces, and interviews with those making waves in esports business. We publish across social channels, and have a twice weekly newsletter, the ESI Dispatch. We also operate The Esports Journal, an industry focused magazine (Print & Digital).

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