Riot Games has announced that KitKat will be a main partner across several of its League of Legends tournaments in Europe.
KitKat will be a main partner of the LEC and EU Masters through to 2023, and of the Continental League (LCL), 12 European Regional Leagues (ERLs) – including UK/Nordics league the NLC. This makes KitKat the first confectionary brand partner of the NLC.
“This makes KitKat one of the farthest reaching partners we’ve ever had, and we couldn’t be happier to have them with us,” Riot said in a press release.
Continue reading Riot announces main partner for 12 League of Legends European Regional Leagues including UK/Nordics NLC, as well as the EU Masters, LCL and LEC