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Esports Outfit Soniqs Signs Sponsorship Deal with ViewSonic – The Esports Observer

Soniqs has signed electronics company ViewSonic to a new sponsorship deal that appoints the brand as the official display of the Pennsylvania-based esports organization.

Terms of the deal were not revealed aside from it being for multiple years, but a deal with such assets typically goes for low six figures annually.

Assets and activation include ViewSonic supplying the organization with gaming monitors and displays for players, offices and staff. SonicView gets jersey patch placement, and the sides will also collaborate on social/digital content and host gaming tournaments and contests

Soniqs, headquartered in Harrisburg, Pag., was founded in 2018 and it competes in games including Rainbow Six Siege, Rocket League, Valorant and PUBG.

California-based sports marketing firm Pivot Agency helped set up the deal, which will be announced later Friday.

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The Esports Observer is the world’s leading source for essential esports business news and insights. As the esports business authority of the western world, TEO enables companies to make informed decisions for their business. We offer a comprehensive industry database covering entities from personalities to companies and games, real-time business intelligence, and insight reports. Through TEO’s business conferences and events, we connect industries and individuals alike. Our ultimate goal is to increase transparency and foster growth in the industry we love: esports.

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