Sony Interactive Entertainment CEOs Hermen Hulst and Hideaki Nishino shared insights into the company’s future plans in a recent interview with Variety. They discussed the upcoming release of the PlayStation 5 Pro and highlighted Sony’s strategy moving forward.
Nishino mentioned that the development of the PS4 Pro provided valuable lessons for Sony, with approximately 20% of customers opting for the higher-end console. This indicated a strong demand for premium PlayStation devices, leading to the early development of the PS5 Pro even before the launch of the PS5. Nishino revealed that it was a five-year project for the company.
When asked about the necessity of a mid-generation refresh like the PS5 Pro, Nishino drew comparisons to the tech industry, where smartphones and PCs receive annual updates. While Sony may not follow an annual update cycle, they are exploring ways to enhance the gaming experience through hardware improvements.
The early reception to the PS5 Pro has been positive, with pre-orders already underway. Nishino expressed satisfaction with the interest from both existing and new users, demonstrating the appeal of the higher-spec console.
Looking ahead, Nishino emphasized that Sony designs products with future advancements in mind. This forward-thinking approach is evident in the company’s preparations for the next generation of consoles, as rumors surrounding the PS6 have already begun to circulate.