Chrome Valley Customs, a new game from Space Ape Games, has been announced in a unique way. The game was cross-promoted within another of Space Ape’s titles, Beatstar. In Beatstar, users could pre-register for Chrome Valley Customs for the chance to receive a unique song as a reward. As a rhythm game, Beatstar’s wide range of song selections has amassed a significant following, featuring tracks by famous artists like Marshmello and The Outkast.
With this latest move, Space Ape Games has a unique opportunity to leverage their existing titles to promote this new game. Cross-promoting Chrome Valley Customs in Beatstar will potentially allow the game to reach a wider audience, encouraging pre-registrations for its release while also maximizing exposure.
As for Space Ape Games, this is far from their first success with Beatstar. The game has already found a dedicated following, boasting 38 million downloads at the end of 2022. Even if a fraction of those users decides to pre-register and claim the new song, it’ll still be a significant acquisition win for Space Ape Games.
While many players who take advantage of the opportunity to pre-register may not know the full extent of Space Ape Games’ offerings, the promotional move serves as an excellent way to introduce the game to a new audience.
Background on Space Ape Games
Space Ape Games is a well-regarded gaming company that began making mobile games in 2012. They’ve created an extensive catalog of successful games like Rival Kingdoms, Transformers: Earth Wars, and Samurai Siege. Meanwhile, their most recent game, Boom Beach: Frontlines, was unfortunately shelved by Supercell after just six months from its soft launch.
Chrome Valley Customs
As for Chrome Valley Customs, the game promises a combination of garage simulation, puzzles, and represents a new direction for Space Ape Games. Boasting in-game rewards and various events, the game holds the promise of being another hit from the UK-based gaming giant.
And with a beat-heavy promotional campaign within Beatstar, fans of Space Ape Games and newcomers alike will almost undoubtedly find themselves drawn to Chrome Valley Customs. Stay tuned for more updates on the game as the release date approaches.