Krafton Launches India Game Incubator with $150k Potential Investment for Local Studios Each
Krafton, the developers behind the popular battle-royale game BattleGrounds Mobile India, has officially launched its game incubator for the Indian market. The Krafton Gaming Incubator India aims to support and nurture local game studios by providing guidance, access to resources, and financial support ranging from $50k to $150k. This initiative is part of Krafton’s $150m investment plan for the Indian market.
Despite facing challenges with bringing PUBG Mobile to India and creating BGMI as its replacement, Krafton remains committed to the country. The company’s CEO, Sean Hyunil Sohn, acknowledges the high demand for gaming content in India but identifies a lack of diversity in the ecosystem. Through the game incubator, Krafton aims to address this issue and foster a more diverse gaming industry in India.
Big Potential in the Indian Market
Krafton’s dedication to the Indian market showcases the potential of this growing audience and gaming ecosystem. While reinstating their popular Indian title was a major milestone, Krafton cannot afford to slow down. Local competitors like SuperGaming and Indus are gaining traction in the battle royale genre, posing a challenge to Krafton’s dominance.
Despite the obstacles faced, Krafton is fully committed to the Indian market. By making significant investments, the company hopes to demonstrate its commitment and mitigate potential regulatory issues in the future. The level of investment provided by the game incubator will greatly benefit the Indian gaming industry, fostering partnerships with local studios at a grassroots level that could prove advantageous for Krafton.