No, seriously.

April Fool’s Day has arrived and gaming companies are joining in on the fun with their own playful pranks.

One notable participant is The Pokémon Company, who has taken the opportunity to embrace the ridiculousness of its Pokémon Sleep app by announcing the ‘Pokémon Sleep Champion Tournament 2024’. The accompanying video, lasting just under 4 minutes, is surprisingly humorous and serves as a unique way for the company to promote its sleep app without focusing on its features and interface.

Read the full article on nintendolife.com